Blaze a new trail

Purpose

We’ve been here for dogs and dog owners for over 20 years and the loyal Hurtta pack has grown into an international community, led by our Hurtta Ambassadors and Adventurers. We love to share joyful, adventurous, life-enriching moments with our community.

Our active and participatory social media community thirsts for connections with both the Hurtta brand and other dog owners that make up our community.

That’s why we don’t just share and publish our own images and stories, but rather give our followers the opportunity to participate in content generation and communication. Hurtta influencer content is born of difference, but with a common thread of love for dogs that unites us all. We also love to involve Hurtta influencers in product testing because their unique, real-life experiences provide invaluable feedback that inspires ideas for new products as well as design enhancements to existing products. Appreciating our influencers’ unique perspectives and embracing our differences strengthens our community and makes our social media content richer and more engaging.

Hurtta Ambassadors Sabrina, Anthony, Lucy & Marie.

@doublefluftrouble

Sabrina, Anthony, Marie, Rosie & Malu.

Marie, Rosie & Malu are three adventurous dogs who are always up for a family trip. They really inspire us to go out, explore and see new places. There’s nothing better than looking at their faces filled with happiness and joy while we’re making memories for life.

We love to show everyone how easy it can be to travel with your dog(s) and adventure together. Unfortunately Lucy isn’t with us anymore, however she will always be the dog that started it all and the one that got us into Hurtta gear. We are forever grateful for everything she gave us for 7 years.

Marie and Rosie (mother & daughter) have learned a lot from their older sister/aunt before she passed away and they have turned into daring, loyal adventure dogs just like Lucy was. They are the perfect mix between cuddle and adventure.

Unexpectedly, Malu, a 4 year old Australian shepherd, joined our pack and she is a perfect fit. Rosie and her are two peas in a pod and love to pull a lot of shenanigans together. Malu’s stamina is a lot higher than Rosie or Marie’s so we are doing canicross together and you should see the smile on her face while she runs. Pure joy. We can’t wait to show Malu the adventure life with Hurtta by our side!

@fantasticmr.foxandme

Marijke & Vos.

Hey, I’m Marijke, and some years ago my lifelong wish of having a dog came true, with Vos (Dutch for Fox). Don’t underestimate his tiny fluffy appearance. He might only weigh 5kg, but he is a cheeky firecracker.

Although we live close to the beach, the mountains have our heart. Nothing makes us as
happy as chasing mountain sunrises in summer, and powder runs in winter. So, we spend as
much of our free time traveling there, as we possibly can.

Vos was named after the main character of Roald Dahl’s Fantastic Mr. Fox, because of his fox
red puppy fur. Although the colour grew out, we nailed the name personality wise, because
he is one energetic little rascal, always ready for any adventure we come up with, even when
it’s as early as 2am. The little guy doesn’t have a bad bone in his body, and I’m the luckiest
person in the world to have him by my side.

We have been hooked on Hurtta gear since that first harness we bought for Vos, so after being
’22 adventurers I’m beyond grateful and honoured to be part of the Hurtta Ambassador team!

@twomerlecollies

Hana, Chilli & Zazu.

My name is Hana, and my family consists of two merle border collies, Chilli & Zazu. We love exploring the great outdoors and engaging in various sports together.

Despite living in a capital city, we always spend as much time as we can in the mountains, chasing breathtaking views. Last year, our rooftop tent became our cozy home during our travels and we found a new passion for camping.

Let me introduce my two lovely boys: Chilli is the trusty one, the sweetest boy with hazel eyes, who adores every human. Zazu, with his striking blue eyes, is the silly one, always with something on his mind and an opinion on everything. Although they may appear similar, their distinct personalities make them the perfect duo.

As Hurtta Adventurers for 2022 and 2023, Hurtta has become a significant part of our family, and we can't imagine our world without them. Now, we are truly honored to become Ambassadors and continue sharing our stories through photos and videos with you.

@rivers__and_roads

Jessica, Cleo & Ogwen.

Hey, we are Jess, Cleo, and Ogwen (two very adventurous Welsh collies), and behind the camera helping us create beautiful memories is dog dad, aka Hayden ❤️.

We love getting outdoors together, especially spending time in the mountains. We love taking trips in our campervan and trips to the beach.

Cleo is our sensitive rescue girly. She is always very busy and very silly, and all she wants to do is play. Her favourite thing to do is herd rocks!

Ogwen is the sweetest boy. He is very chilled out and very cuddly and loves nothing more than curling up under a blanket. We get asked about his name often, and it comes from one of our favourite places, a mountain valley in North Wales.

They are two very different dogs but make a perfect team! We are really excited to be part of the Hurtta ambassador family and looking forward to what adventures 2025 brings us!