Let’s grow together

Better for dogs. Better for business.

Built to last. Made to move.

Nordic outdoor gear for dogs. Designed for real life.

In the North, conditions change fast, but the walk always happens. Hurtta designs gear that performs where it matters: outside, in real life.

  • Built for daily use, not just fair weather
  • Freedom of movement and reliable fit
  • Protection in changing conditions

Backed by Nordic Pet Group. 50+ years of experience in pet products.

Made for the walk. Not the shelf.

We don’t follow trends. We solve real problems.

Every detail is designed to keep dogs comfortable, protected, and moving.

Built around real demand

Good design shows, on the dog, and in your numbers.

  • Strong fit across breeds and sizes 
  • Intuitive sizing system
  • Proven sell-through
  • Fewer returns, more repeat purchases

Award-winning. For a reason.

Recognised as Germany’s best dog clothing brand several years in a row.

  • Durable, long-lasting quality
  • Weatherproof protection
  • Thoughtful, functional design
  • The dog’s wellbeing comes first

Everything you need. In one place.

The Hurtta B2B platform makes ordering simple, fast, and reliable.

  • Full product catalogue
  • Real-time availability
  • Easy ordering and reordering
  • Clear product information and assets